Dōngfāng (simplified Chinese: 东方; traditional Chinese: 東方; literally: "the East") is one of the seven county-level cities of Hainan province, China. Although called a "city", Dongfang refers to a large land area in Hainan - an area which was once a county. Within this area is the main city, Dongfang City. It is located on the western coast of Hainan Island facing Vietnam across the Gulf of Tonkin, and in 2004 had a population of 435,000.